DEVELOPING STUDENTS’ STARTUP BUSINESS THROUGH IMPLEMENTATION OF ENTREPRENEURIAL LEARNING MODEL

Jony Oktavian Haryanto, Donald Samuel Slamet Santosa, Andi Ina Yustina, Rendika Nugraha

Abstract


This community service starts from difficulties of university students in Indonesia to develop start up business. Most of the students make business in food and beverages, although they are not majoring in culinary art, food technology, or other food based major. The problem indicate that students have no good entrepreneurial spirit. To solve the problem, this program will use other method in developing students’ startup business, namely Entrepreneurial Learning Model (ELM). The steps of ELM are: training, education, experience, and mentoring. This model has already run for 6 months (May to October 2019) to 10 groups of students (who make 10 startup business). The results of this program are: (1) students able to develop their startup business; (2) the startup business come from their innovative idea; and (3) students able to maintain their business. Based on the results, it is recommended to use the model on developing students’ startup business.


Keywords


Startup, Entrepreneurial Learning Model

Full Text:

PDF

References


Anggie, C., Haryanto, J. O. Analysis of the Effect of Olfactory, Approach Behavior, and Experiential Marketing toward Purchase Intention. International Journal of Business. Vol 13, No. 1 (2011)

Rita, R. R., Priyanto, S. H., Andadari, R. K., Haryanto, J. O. How entrepreneurs anticipate the future market: An initial approach of a future market anticipation model for small businesses. Journal of Small Business Strategy. Vol 28, No. 1 (2018)

Priyanto, S. H. Mengembangkan pendidikan kewirausahaan di masyarakat. Jurnal Pendidikan Non Formal dan Informal. Vol 1, No. 1 (2009)

Santosa, D. S. S. Dampak Implementasi Metode Pembelajaran Kooperatif Tipe Jigsaw di Sekolah Dasar. Jurnal Pendidikan Dasar Perkhasa. Vol 3, No. 2 (2017)

Santosa, D. S. S. Manfaat Pembelajaran Kooperatif Team Games Tournament (TGT) dalam Pembelajaran. Jurnal Ecodunamika. Vol 1, No. 3 (2018)

Wiles, J. Leadning Curriculum Development. Corwin Press (2009)

Peraturan Menteri Riset, Teknologi, dan Pendidikan Tinggi No. 44 Tahun 2015 Tentang

Standar Nasional Pendidikan Tinggi

Slavin, R. E. Cooperative Learning: Theory, Research, and Practice. Allyn & Bacon (1995)




DOI: http://dx.doi.org/10.33021/firm.v6i1.1288

Refbacks

  • There are currently no refbacks.



Articles in FIRM: Journal of Management Studieshave been indexed in major research databases, including:


 Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.